Shortlists: what each tool really costs
Every shortlist below is built from prices read on the vendors' own pricing pages, stamped with the date we read them. Last checked 2026-11-10.
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Free preview first. Every shortlist and price on this page stays free. The 12-month cost calculator shows the numbers free; the full breakdown — per-plan limits and the annual vs monthly math — unlocks with your email (also free). We email a pricing note when we publish one. Unsubscribe anytime.
149 shortlists
Cheapest email marketing
Entry paid plans, cheapest first
Best email marketing for a small business
At 1,000 names, Kit and beehiiv are $0
Best funnel builder
Entry price, free tiers, and who each one is for
Best AI writing tool
Copy.ai Chat includes 5 seats
Cheapest funnel builder
The floor price, and what it leaves out
Best AI writing tool for a small business
Useful tiers start at $1,000/mo
Cheapest way to start a newsletter
Free to 10,000 subscribers, and after
Best all-in-one CRM for an agency
Pipeline, funnels and client sub-accounts in one bill
Cheapest funnel builder for course creators
Hosting the course and the funnel in one bill
Best CRM for a solo consultant
The cheapest pipeline that still does the job
Best free email marketing for a small list
What each free tier really allows
Cheapest way to sell an online course
The all-in-one price vs buying the parts
Best newsletter platform to make money
Ads, boosts and paid subs, priced
Best CRM for a local marketing agency
What a 5-client shop pays per month
Best email marketing for a course creator
The list and the course in one bill
Best newsletter platform for a paid newsletter
Who takes a cut of your subscription revenue
Best CRM for a two-person agency
Two seats, client accounts, real monthly cost
Cheapest way to run a membership site
Contacts, courses and checkout in one bill
Cheapest email marketing at 10,000 subscribers
Where the free tiers run out
Cheapest way to sell digital products
Page, checkout and delivery for under $20/mo
Best newsletter platform for a free newsletter
Free to 10,000 subscribers, and what it costs after
Cheapest way to resell marketing software
Entry price, free tiers, and who each one is for
Best email marketing for a coach
Free to 10,000 subscribers, and the paid step after
Cheapest newsletter platform for a large list
What 10,000 names really costs
Best CRM for a marketing agency
Client sub-accounts vs per-seat pricing
Cheapest way to sell a course and email
Checkout, hosting and sending in one bill
Cheapest way to sell digital products
Systeme.io $17 vs ClickFunnels $97 vs Kajabi $179
Cheapest CRM for a small sales team
Zoho $14 a seat, HubSpot free, and what GoHighLevel is really for
Cheapest appointment scheduling for a team
Cal.com vs Calendly vs Acuity, free tiers first
Cheapest AI writing tool for one person
Copy.ai $29 vs Jasper $69 vs Writesonic $79
Cheapest project management for a small team
Trello $5 a seat, ClickUp $9, monday $9, Asana $10.99
Cheapest project management for a solo consultant
Three of the four are free at one seat
Cheapest email marketing for a new list
Free tiers from 250 to 10,000 subscribers
Cheapest way to sell a course with email
Systeme.io vs Kajabi vs ClickFunnels vs Kit
Cheapest newsletter platform for a paid newsletter
Who takes a cut when readers pay
What it costs to resell marketing software
Sub-accounts, rebilling and who lets you bill clients
Cheapest way to sell digital products with email
Systeme.io $17 vs Kit Creator $39 vs ClickFunnels $97 vs Kajabi $179
Cheapest way to get clients for an agency
Who can host a client account, and what it costs
Cheapest email marketing for a local service business
A few hundred customers, not a few thousand
Cheapest way to make money from a newsletter
Reader payments, ads, or your own product
Best free CRM
What the free plans really cover
Best CRM for real estate agents
Free starts and per-seat prices
Cheapest AI writing tool
Chat is $29 for 5 seats
Email marketing at 10,000 subscribers
The size where the spread gets expensive
Email marketing at 5,000 subscribers
What every platform costs at 5,000 names
Free email plans, compared
What each free tier really allows
Funnel builders under $50/mo
Entry plans, cheapest first
Best free email marketing
Kit free to 10,000 subs vs Systeme.io, MailerLite, beehiiv
Best free project management tools
Trello, ClickUp, Asana and monday.com, all free to start
Best funnel builder for beginners
Free to $179/mo: Systeme.io, ClickFunnels, GoHighLevel, Kajabi
Best CRM for freelancers
HubSpot, Zoho CRM, Pipedrive and monday.com, priced per seat
Best newsletter platform for beginners
Free ceilings from 250 to 10,000 subscribers
Best CRM with email marketing
One bill for the contact record and the sends
Best email marketing for authors
Free ceilings and the first paid month
Best CRM for coaches
From a free pipeline to an all-in-one
Best all-in-one platform for coaches
Where the list, bookings and selling live
Best project management software for freelancers
Free plans and the first paid seat
Best Mailchimp alternative for small business
Free ceilings and the first paid month
Best scheduling software for coaches
Where payments, intake and packages live
Best marketing automation for small business
From a free funnel suite to a real automation engine
Best HubSpot alternative for small business
Free CRM to agency suites, priced side by side
Best email marketing for bloggers
Free ceilings and the first paid month
Best Kajabi alternative
From $0/mo funnels and courses to agency suites
Best Substack alternative
Free ceilings and who takes a cut when readers pay
Best ClickFunnels alternative
Free funnels to one-bill agency stacks, priced
Best CRM for insurance agents
Free starts and per-seat prices
Best CRM for contractors
Free starts, flat rates and per-seat prices
Best scheduling software for salons
Per-seat vs per-location pricing, payment at booking
Best CRM for gyms
Flat-rate front desk vs per-seat pipelines
Best CRM for agencies
Client sub-accounts vs workspaces, priced
Best project management tool
Entry price per user, cheapest first
Best scheduling app
Free tiers, then the cheapest paid seat
Best project management software with flat-rate pricing
One flat price vs per-seat: the break-even team size
Best email marketing for real estate agents
Pay-per-contact vs pay-per-send on a big agent list
Best email marketing for podcasters
Episode drops and sponsor reads for a show's own list
Best scheduling software for tutors
Recurring lessons and parent-friendly rescheduling
Best project management with time tracking
Hours per task without buying a second time tool
Best CRM for nonprofits
Donor pipelines and grant follow-up on a nonprofit budget
Best scheduling software for personal trainers
Session bookings and packages without a front desk
Best email marketing for gyms
Class schedules, freezes and win-back emails for members
Best CRM for mortgage brokers
Lead-to-lock pipeline when rates and pre-approvals move fast
Best email marketing for insurance agents
Renewal and cross-sell emails without per-contact pricing surprises
Best project management software for real estate teams
Listings, closings and team handoffs in one board
Best CRM for recruiters
Client and candidate pipeline in one board per open role
Best email marketing for hotels
Direct-booking emails that fight the OTA commission
Best project management software for churches
Volunteer-run services, events and admin on a church budget
Best CRM for car dealers
A pipeline built for units, trade-ins and a sales floor of reps
Best email marketing for wedding photographers
Booking-season emails priced for a one-person studio
Best project management software for healthcare teams
Clinic admin workflows and task handoffs between departments
Best CRM for photographers
Turns DMs and contact-form blurbs into booked shoots
Best email marketing for salons
Fills quiet weekdays and brings colour clients back on schedule
Best project management software for law firms
Matters as boards, filing deadlines and closing checklists
CRM for salons
Free to $97/mo flat, four CRMs priced
Scheduling for contractors
Free to $69/mo, four booking tools priced
Best AI writing tool for an agency
Per-seat price when the whole team needs a login
Best funnel builder for a local business
One page, one checkout, the cheapest way
Cheapest CRM for real estate
Pipeline on a per-seat budget
Cheapest email marketing for ecommerce
Sends, automations and the real monthly bill
Best CRM for fitness studios
Free for 3 users to $97/mo flat, four CRMs priced
Best email marketing for lawyers
Free plans to $13/mo, pay-per-contact vs pay-per-send
Best scheduling software for medical spas
$0 per location to $49/mo, four booking tools priced
Best CRM for accountants
Client pipeline for bookkeeping and tax firms
Best project management for nonprofits
Volunteer-friendly boards and timelines
Best scheduling software for dentists
New-patient bookings and hygiene recalls
Best email marketing for musicians
Free lists, tours and releases
Best project management for students
Free boards and group project work
Best scheduling for real estate agents
Showings booked from your link
Best CRM for law firms
Free tiers for solo attorneys and per-user ladders for small firms
Best email marketing for churches
Free plans up to 10,000 subscribers for the congregation newsletter
Best free scheduling app
Free plans from three booking tools, plus the free plan that cannot take bookings
Best free project management software
Four $0 plans up to unlimited members, and the paid step after
Best project management for construction
Free crews and the cheapest first paid seat
Project management for marketing teams
Content calendars, campaign boards and briefs from $9/mo billed annually
Best CRM for architects
Free pipelines for solo principals and per-user ladders for small firms
Email marketing for restaurants
Menu drops, reservation reminders and review asks that a busy kitchen can actually run
Free project management for a nonprofit
$0 plans ranked by how many volunteers they let in before the bill starts
Free project management for client work
Unlimited client projects at $0, and where guest access stops being free
Free project management for property management
Work orders and turnovers with every cleaner and handyman logged in free
Free CRM for a two-person team
Both seats are free on HubSpot and Zoho; the contact cap is what charges you
Free project management for a bookkeeper
$0 plans ranked by how many client folders they hold before you pay
Free project management for a team of five
$0 seats everywhere, so the cap decides: five work streams, ten boards or one project
Email marketing under 300 subscribers
Only Brevo is still free at 300 names. MailerLite, Mailchimp and Klaviyo stop at 250.
Email marketing under 500 subscribers
Brevo and Kit are still free at 500 names. MailerLite, Mailchimp and Klaviyo stop at 250.
Email marketing without unsubscribe limits
Five tools split by billing unit: active subscribers, email volume, or contacts you can no longer mail.
Cheapest project management tool
The floor price per user
Best scheduling app for a team
Round-robin booking, priced per seat
Cheapest email marketing under 1,000 subscribers
The plans that stay free at that size
Best CRM for consultants
Free tiers, entry plans, and where they stop
CRM for a three-person firm
Three seats, one pipeline, and which entry tier really covers all three
Scheduling tool if you bill annually
Which booking tool still books for free when the yearly rate is on
Email platform for a long-form newsletter
Essays over promos: free caps and web versions compared
Email marketing for 500 subscribers
One free plan holds 1,000 subscribers, and the paid blocks for the list size you actually have
CRM for a 2-person sales team
A free tier that seats two, and the per-seat math for the pair priced from the vendor pages
Project tool with unlimited seats
The headcount where a flat company plan beats paying per seat, priced both ways
Email marketing at 2,500 subscribers
The size where the free tiers run out
Email marketing at 1,000 subscribers
What it costs, and when to stay free
CRM for 10 users
Per-seat maths for a ten-person team
Project management for 5 users
What five seats cost per month
Scheduling tool for a team
Round-robin booking without the per-seat surprise
Best CRM for a small business
Entry price per seat, no scores
Best project management software
Free tiers and the first paid step
Best scheduling tool
Per-seat vs per-account billing, compared
Best email marketing software
Every platform we track, entry price first
Best funnel builder for coaches
Systeme.io vs ClickFunnels vs Kajabi
Cheapest funnel builder for agencies
What client workspaces really cost
Best email marketing for creators
Free tiers that survive a growing list
Best project management for agencies
Per-seat cost for a client-facing team
Cheapest CRM for a startup
Free tiers and the first paid seat
Cheapest scheduling app
Free tiers and the cheapest paid seat
149 shortlists, all generated from the same pricing dataset as the rest of the site.