Best funnel builder for coaches in 2026
Three funnel and course platforms, priced from the vendors' own pages. The cheapest is $17 a month; the most expensive is $179.
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Short answer: for a coaching business the cheapest real option here is Systeme.io at $17 a month, which is $80 a month less than ClickFunnels at $97 and $162 a month less than Kajabi at $179. Kajabi is the only one of the three built around courses and community rather than funnels, and it is priced accordingly.
Entry price, side by side
| Plan | Monthly | Billed annually | What you get |
|---|---|---|---|
| Free | $0 | $0 | 2,000 contacts, 3 sales funnels, 1 course, unlimited emails |
| Startup | $17 | $14 | 5,000 contacts, 10 funnels, 5 courses |
| Webinar | $47 | $39 | 10,000 contacts, evergreen webinars |
| Unlimited | $97 | $80 | Unlimited contacts and funnels, free migration |
| Plan | Monthly | Billed annually | What you get |
|---|---|---|---|
| Launch | $97 | $81 | 1 workspace, 2 team members, 10K contacts, 50K emails/mo, 3 courses, 5 custom domains |
| Scale | $197 | $164 | 5 workspaces, 5 team members, 75K contacts, 300K emails/mo, 6 courses, unlimited domains |
| Optimize | $297 | $248 | 10 workspaces, 10 team members, 150K contacts, 750K emails/mo, 10 courses |
| Dominate | custom quote | $5,997/yr | 20 workspaces, 20 team members, 400K contacts, 1.2M emails/mo, VIP support. Annual only. |
ClickFunnels' annual rates are $81 / $164 / $248 per month. Dominate is $5,997 a year and is not sold month to month.
| Plan | Monthly | Billed annually | What you get |
|---|---|---|---|
| Basic | $179 | $143 | 5 products, 2,500 contacts, 1 website, 1 community, 2 admin users |
| Growth | $249 | $199 | 50 products, 25,000 contacts, 1 website, 1 community, 11 admin users |
| Pro | $499 | $399 | Unlimited products, 100,000 contacts, 3 websites, 3 communities, 26 admin users |
Kajabi's annual rates are $143 / $199 / $399 per month. Kajabi takes no revenue share.
What the price difference actually buys
Systeme.io's $17 Startup plan caps you at 5,000 contacts, 10 funnels and 5 courses. ClickFunnels' $97 Launch plan gives you 1 workspace, 2 team members, 10,000 contacts and 50,000 emails a month. Kajabi's $179 Basic plan gives you 5 products, 2,500 contacts and 2 admin users.
So the honest read: ClickFunnels costs $80 a month more than Systeme.io and roughly doubles your contact ceiling and adds a second team seat. Kajabi costs $162 a month more than Systeme.io and gives you fewer contacts than either — you are paying for the course and community product, not for volume.
Who each one is for
- Systeme.io: Solo founders who want funnels, email and courses in one cheap stack.
- ClickFunnels: Marketers who live in funnels and want the biggest template ecosystem.
- Kajabi: Course and coaching businesses already making money.
Who each one is not for
- Systeme.io: Teams that need deep CRM, advanced reporting or phone/SMS at scale.
- ClickFunnels: Anyone who wants cheap email — the contact and send caps are the real cost.
- Kajabi: Beginners — the cheapest plan is more than most people's first month of revenue.
Where these numbers came from
Frequently asked questions
What is the cheapest funnel builder for a coach?
Systeme.io, at $17 a month on Startup, or $14 a month billed annually. ClickFunnels starts at $97 a month and Kajabi at $179 a month.
Is Kajabi worth $162 a month more than Systeme.io?
Only if you are selling courses or a paid community. Kajabi's Basic plan includes 5 products, 2,500 contacts and 2 admin users, which is fewer contacts than Systeme.io's $17 Startup plan gives you. You are buying the course product, not capacity.
Does ClickFunnels include email?
Yes, with caps. ClickFunnels' Launch plan includes 10,000 contacts and 50,000 emails a month; Scale raises that to 75,000 contacts and 300,000 emails a month. The contact and send caps are the real cost of the plan.
Can I start free?
Systeme.io is free up to 2,000 contacts, 3 sales funnels and 1 course. Neither ClickFunnels nor Kajabi publishes a free plan.
Where to go next
- Systeme.io pricing, every plan · add it to the 12-month calculator
- ClickFunnels pricing, every plan · add it to the 12-month calculator
- Kajabi pricing, every plan · add it to the 12-month calculator
- All shortlists
Every price on this page was read from the vendor's own pricing page on 2026-09-27. Vendors change prices without notice — confirm on the vendor's page before you buy.